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Refer to Policy for use The storage of them in device memory. Contact UsContactAbout UsHow We WorkGuideHelpNewsMarketing SitesMoreContact UsBlogs About MarketingMistakes Companies Dont Know About MarketingBlogs About MarketingEntry DatesMistakes Companies Dont UnderstTheContent Marketing IdeasContent Raise your hThe to marketers who havent heard of this very popular promotional tactic. Content marketing is known to be very effective at increasing brThe awareness among your target group without resorting to costly The often intrusive forms of advertising. But there is a trick. Content marketing is not instant The takes a long time to see results. Some companies are impatient The end up making a classic mistake. These mistakes are caused by misunderstTheing the concept of content marketing. Content created as part of content marketing with zero real value The lots of advertising is not.

Its supposed to sell a product. Many companies dont understThe this. Content marketing is likened to copywriting which are two completely different things at least in principle. Focusing only on text written content is Netherlands WhatsApp Number List obviously content marketing salt but this strategy also involves creating graphic content i.e. designing graphics infographics The even video content. It is important that the entire marketing campaign is based on a few legs that will allow you to squeeze the last of the juice out of it. No Content Promotion The company has a great blog The they post some really cool content. But no one reads them. Why because the blog itself is not well promoted. Yes content will eventually defend itself in the search engines but do companies have that much time Wouldnt it be better to immediately invest in positioning or support in the form of sponsored links Lack of control over campaign effectiveness Measurability of so-called content marketing effectiveness is a complication The a controversial topic.



Because success can mean completely different things to different companies. So even before taking action it is necessary to determine exactly what the company expects of them. Website traffic increases which can be easily monitored by. Increase in the number of newsletter sign-ups Commonly used analysis tools are also available for this purpose. It is important to have some control over the effects of the campaign so that it can be modified quickly enough. Run the campaign yourself or delegate it to someone who knows nothing about content marketing or even can create engaging content. Unfortunately many companies still make this mistake. The root cause is a misunderstTheing of the concept of content marketing on the one hThe The a simple desire to save money on the other. The fact that the lady in the secretarys office has a grade of in Polish in high school does not prove that she is highly qualified to write articles. So if you want to start a content marketing campaign first understThe what they really are.