What is post-sales and how to retain customers practical tips

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moyna888
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Joined: Sun Feb 05, 2023 9:35 am

What is post-sales and how to retain customers practical tips

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After all what happens after the sale of the infoproduct ? It is essential to answer this question, as it is necessary to maintain a good relationship with the customer. In the face of this, do you know what after-sales is? This is a stage of the sales funnel that happens after the purchase, that is, it is the moment when you use strategies to build customer loyalty. Therefore, this step is very important so that you can sell other infoproducts. Want to know more about this topic? So, read on and check it out! What you will see: [ hide ] What is after-sales? What are the benefits? How to use post-sales to retain customers? follow up Report on the news Take advantage of special dates Create loyalty programs Invest in content production Bonus tip: Invest in overdelivery What is after-sales? Post-sale is a set of strategies used to build customer loyalty. It represents the last stage of the sales process, as it is at this point that you are able to consolidate your relationship with the customer.

Remember that it's after-sales that you help people who bought your infoproduct to consume it in the best possible way. This happens through content sent by email, WhatsApp , among other means of communication. It also includes the offer of new infoproducts that can help the customer to advance within another sales funnel of their digital business. In fact, this is the best way to get a second Philippines WhatsApp Number List sale to the same person. This is because a well-done after-sales service transforms a simple customer into a promoter of your brand, that is, a person who defends your business in the market. Therefore, in addition to continuing to consume your digital products and services, it helps you to win new customers. What are the benefits? We can say that the main benefit of after-sales is cost reduction. As we've seen, when you manage to keep the current customer, they keep buying. That way, you don't have to make a big effort to make a new first sale happen.

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This does not happen when it is necessary to acquire new customers. In this case, money must be spent to implement marketing and sales actions to turn people into customers. Given this, we can see that the loyalty resulting from after-sales helps you to reduce the costs of acquiring new customers, since it is possible to sell to current consumers. In addition, they act as promoters of your brand, that is, they spread your digital products to other people for free. This makes your audience increase and you can make sales without depending on many resources. How to use post-sales to retain customers? To help you use the after-sales service to build customer loyalty, here are some strategies that can strengthen your relationship with your infoproduct consumers. Let's go! follow up After the sale you need to contact the customer to maintain the relationship. To do this, use different means of communication and keep a break between contacts.
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