Employee Advocacy program achieve its intended goal

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Marketing Project Manager Tags: Digital Marketing , Employee Advocacy , Employer Branding , LinkedIn , Personal Branding , Social Media Every company (literally every company!) has experts among its employees who have knowledge that is worth using to promote the brand and build the image of the organization. Employee Advocacy, i.e. communicating our offer in social media through internal experts, is today one of the most effective tools in the hands of marketers and sales departments.


Typical mistakes in building an Employee Advocacy strategy A Iraq Email List professional Employee Advocacy program builds trust and develops brand awareness (the goals of the marketing department), and therefore allows you to increase sales (the goal of the sales department) or attract talented people to cooperate (the goal of the HR department).





When you highlight the competences and experience of employees who share valuable content on social media on behalf of the company, you "naturally" support the brand Does each and is a reason to be proud of the marketing portfolio of projects? We will answer honestly – not everyone. As with any marketing activity, you can only count on results with a good plan, effective implementation and constant course correction.