What are they asking? Monitoring forums, groups and posts on Kuwait Email List topics related to your business is a valuable source of inspiration. Empathization – put yourself in the client's shoes and think about his/her story? What challenges does it face? What is he looking for and needs? Third time lucky Once a story is told, it usually won't be remembered. It is worth remembering this when creating publication schedules. Preparing high-quality content usually takes a lot of work, so it is worth using this material in many formats or channels.
We call this type of content recycling. It often happens that our recipients skip, for example, our post on the board or do not read the article. The main message should therefore be repeated so that it becomes embedded in the minds of the people to whom it is addressed. How can we reuse our content? Here is an example process: Experts conduct a webinar on a selected topic. The webinar is recorded and published, e.g. on YouTube. An article is being created based on the webinar recording.