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This is not allowed! Ostensibly, you could take legal action to change your business name so that it includes the keyword phrase, but be aware that if you do this, you'll need to do a lot of work to edit all web-based references to your old name. , in addition to offline rebranding in signage and marketing. Often, it's more realistic to focus on other promotions. However, if you're starting a new business, it's a good idea to be aware of this bias and consider including your core product and service terms in your company naming.

Obviously, local business owners have no control over a specific searcher's physical location when C Level Contact List erforming a search, but it's important to understand that the closer the searcher is to you, as a result of his search. Industry-Related Citations Just as it can be helpful to have your name, address, and phone number listed on relevant local sites, being included on industry-relevant sites can also increase your authority and ranking. Industry-related websites can be defined as websites that are widely considered authoritative in a specific industry category, such as automotive, hospitality, or healthcare.



The created a great dataset highlighting the top US citation sources by category. Here are examples of the data you'll find on this page: If you're looking for citation sources relevant to your industry, be sure to check out this resource. You can also perform a manual search on your industry categories and create a list of authoritative websites that appear most frequently in your terms. After you create this list, you can visit each site to see if they allow local businesses to be listed in a directory-type feature, or if there are other opportunities to gain citations, such as guest blogging.