The lockdown to which at least a third of the world's population was subjected led to a halt in consumption in some sectors such as luxury and to a return to essential goods. To restart, every company must first understand how its audience has changed.
How customers' feelings towards the market and Palestinian Territories Email List towards companies have changed, but also their purchasing habits. What is your audience looking for today and how can the company intercept that need with an offer in line with expectations.
The entire marketing strategy must therefore be reviewed and contextualized in this “new normal”. The road is not clear and it may be useful to think about continuous experiments , also in terms of advertising, as a methodology to progressively approach new customer requests.